Max Louwerse’s book “Keeping those Words in Mind: How Language Creates Meaning” explores how we make meaning through language in terms that anyone can understand. In his visit to the Experience by Design studios, we explore how we make meaning through language in terms that anyone can understand. Max helps us explore how words work in the mind, how people create meaning, and what it means for experience design.
Meaning is a key element of designing experiences. At the same time, a major challenge is to understand how people construct and achieve meaning not just personally, but shared with others. How we create meaning through language has long been a philosophical question drawing sharp arguments around a fundamental feature of our lives.
Max Louwerse’s book “Keeping those Words in Mind: How Language Creates Meaning” explores how we make meaning through language in terms that anyone can understand. Based on his own cutting-edge research, Max helps us explore how words work in the mind, how people create meaning, and what it means for experience design.
We also discuss efforts at creating transformative learning experiences through pedagogical technology. From augmented reality, to virtual reality, to “CAVES”, to artificial intelligence, and to not giving tests, Max talks about his work pushing the boundaries of how students learn. We engage in a critical examination of the educational system, some of the biggest challenges in higher education, and how technology is meant to enhance and supplement rather than replace.